AI Insights · Timothy · January 2022
Top Educational Games on Android in the UK: Q4 2021 Performance
Discover the performance trends of the top 5 educational game apps on Android in the UK during Q4 2021, including downloads, revenue, and active users.
Throughout the fourth quarter of 2021, the top 5 educational game applications on Android in the United Kingdom showed diverse trends in downloads, revenue, and active users. Here’s a detailed look at their performance:
Reading Eggs - Learn to Read from Blake eLearning Pty Ltd saw steady weekly revenue, peaking at around $10.4K in late November. Weekly downloads started strong at 8.2K in late September but gradually declined to 931 by the end of December. Active users followed a similar downward trend, beginning at 48K and dropping to 24K by the end of the quarter.
Lingokids - Play and Learn from Lingokids - English Learning For Kids maintained fairly consistent revenue, ending the quarter at approximately $2.6K. Weekly downloads fluctuated, peaking at 5K in mid-October before ending strong at 4.9K. Active users saw a rise towards the end of the year, from 6.3K in late September to 8.2K in the final week of December.
MindPal - Brain Training Games from Elektron Labs Inc. experienced modest revenue throughout the quarter, with a peak of about $1.5K in late September. Downloads remained relatively stable, averaging around 2K to 3K weekly. Active users showed a slight increase, starting at 26.9K and reaching 29.7K mid-December.
Speech Blubs: Language Therapy from Blub Blub Inc. had consistent weekly revenue, fluctuating between $800 and $1.3K, and a notable increase in active users, which grew from 2K to 2.3K by early December. Weekly downloads were relatively stable, averaging around 500.
Kiddopia - Kids Learning Games from Kiddopia Inc. saw a peak in weekly revenue of approximately $1.2K at the end of December. Downloads varied significantly, reaching a high of 3.6K in early December. Active users also saw an upward trend, rising from 10.3K in late September to 19.9K in early December.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.